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Originally Posted by phatch  We don't even really have to change the laws. |
It's not so much the laws as it is the tax breaks and subsidies, from what I understand.
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They replaced the original sugar formula with high fructose corn syrup (HFCS). Today, that sweetener is used in pretty much all soft drinks in the U.S. Why? Two reasons (if you believe the commonly held political explanation). The first is cost. HFCS is cheaper thanks to subsidies that the government provides to grow and use corn. The second is tariffs that are placed on the purchase of sugar, which makes it more expensive to buy. This is why sugar is still used in Canada and other countries to sweeten soft drinks, but everything in America uses high fructose corn syrup.
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The recent news reports on diabetes I think opened a lot of eyes in the mainstream, and I think that's (thankfully) opened the door for cane sugar beverages to get more exposure.