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  #16  
Old 03-22-2007, 01:09 AM
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Food- I wouldn't give away too much, keep your expenses covered. Maybe a buy ______ get ______ free. Unless your food supplier is willing to give you lots of comps for that first order.... Sounds like you have found your niche. Also will the dealership allow you to place a sign outside the building of your business? You may even draw in a few folks that maybe were only browsing the lot but not heading inside..... just a thought....
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  #17  
Old 03-22-2007, 06:55 AM
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seating? interesting reading material.......wifi availability......I'm thinking the repair shop can really benefit (as well as you) from having a decent place to spend check-up/repair time. If my car is in the shop for only a couple of hours I'm apt to stay, but comfort levels vary from dealership to dealership. When I had a Mercedes the customer room had private phone lines, computer hookups, of course ubquitous televisions, beverage/snack machines.
Volvo dealership had good magazines.
Eventually I found a mechanic that only works on old volvos and comes to my house......even better option than any of the above but it's a rare thing. Taking the sting out of repair costs by making the wait less noticable by providing "comforts" is only a plus for the dealership.....comping a $10+lunch or a beverage is small considering the amounts normally charged.
Consider the dealership including you in their promotional material....I get qtrly mail from one place reminding me to get a oil change at X discount.
They can easily include a blurb in their print material or your logo, it's to their advantage to have you there.

Stellinas has set salads, sandwiches, they alter the daily soup and 3 pasta specials.
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  #18  
Old 03-22-2007, 08:16 AM
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If you want to make a good living, make to utilize your kitchen 24/7.

That means sell to stuff to the outside world. You can deliver, you can sale to other businesses, you can cater small event... choose what fits for you and your location, but until your kitchen is cooking 24/7 you still have room to grow.

I knew this small kitchen who was a restaurant during the day from 6 to 10pm and making sandwiches from 11pm to 8 am for vending machine.

good luck and congratulation,

ciao,
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  #19  
Old 03-22-2007, 08:30 AM
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Here's a thought.

Big dealerships make money on percentages. In the final analysis, the dealership runs on customers. If you create a grand eating establishment, the draw might extend to the general public. Pulling in the general public will result in a certain percentage becoming car customers.

I like the thought of something like out of Pulp Fiction, Jack Rabbit Slim's.

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