Hi Everyone!
I’m completely new to this forum so I hope you don’t think me asking for your help.
I’m a 3rd year Product Design student in at UWIC in Cardiff. I am currently working on my major project for which I have chosen to design a product that helps make it easier and more convenient for people to cook from scratch.
The research I have conducted so far indicates that many people don’t cook from scratch as often as they would like, so I am currently trying to determine what factors are the cause of this and identify a potential market for a product.
It would be great to get some feedback from people like yourselves who take an active interest in cooking.
I would be really grateful if you could fill in the questionnaire below, and any comments, ideas or suggestions on the idea of this new product would be greatly appreciated.
Thanks for your time!
Martyn
1) Sex? Male Female
2) How old are you?
12 – 17 18 – 24 25 – 34 35 – 44 45 – 54 55 – 64 65+
3) How often do you cook from scratch?
a) More than once a day
b) Once a day
c) 2-3 times a week
d) Once a week e) Once a fortnight f) Once a month g) Less than once a month
4) How often do you cook from scratch using a written recipe? (or one from a cooking program)
a) More than once a day b) Once a day c) 2-3 times a week
d) Once a week
e) Once a fortnight f) Once a month
g) Less than once a month
5) Would you like too cook from scratch more regularly?
Yes No
6) What would prevent you from cooking from scratch more regularly? (can pick more than one)
a) Lack of time b) Don’t enjoy it c) Don’t know many good recipes
d) Lack of confidence in the kitchen
e) Buying the ingredients is too expensive
f) Buying all the ingredients takes too much time & effort
g) I’m happy with the amount I cook from scratch
Other………………………………………………………………………………………
7) If you use a recipe to cook where do you usually get it from? (can pick more than one)
Cookbook Magazine Internet TV program From a friend or relative
8) What do you think to the idea of a product which would help you do the following: please number the features from most important (1) to least important (7)
a) Find a recipe based on your preferences, the time you have to cook, the ingredients you have available, the expense of the ingredients needed.
b) Tailors recipes to the number of people being served.
c) Provides you with the nutritional information of each recipe.
d) Provides personal nutritional guidance for each user.
e) Provides easy to follow cooking instructions with timer assistance.
f) Purchase ingredients for selected recipe/s automatically online.
g) Creates varied meal plans (omitting recipes / ingredients you don’t want) to make a nutritionally balanced diet.
Any other features you would like to see on the device?
………………………………………………………………………………………………
………………………………………………………………………………………………
10) Would you be interested in purchasing a product like this if they were available?
Definately Possibly Not sure Probably not Definitely not
11) What would be the maximum you would be willing to spend on this kind of product?
£10 – £30 £30 - £60 £60 - £100 £100 - £150
£150 - £200 £200 - £250 £250+
Thank You :lips:
I’m completely new to this forum so I hope you don’t think me asking for your help.
I’m a 3rd year Product Design student in at UWIC in Cardiff. I am currently working on my major project for which I have chosen to design a product that helps make it easier and more convenient for people to cook from scratch.
The research I have conducted so far indicates that many people don’t cook from scratch as often as they would like, so I am currently trying to determine what factors are the cause of this and identify a potential market for a product.
It would be great to get some feedback from people like yourselves who take an active interest in cooking.
I would be really grateful if you could fill in the questionnaire below, and any comments, ideas or suggestions on the idea of this new product would be greatly appreciated.
Thanks for your time!
Martyn
Cooking Questionnaire
1) Sex? Male Female
2) How old are you?
12 – 17 18 – 24 25 – 34 35 – 44 45 – 54 55 – 64 65+
3) How often do you cook from scratch?
a) More than once a day
b) Once a day
c) 2-3 times a week
d) Once a week e) Once a fortnight f) Once a month g) Less than once a month
4) How often do you cook from scratch using a written recipe? (or one from a cooking program)
a) More than once a day b) Once a day c) 2-3 times a week
d) Once a week
e) Once a fortnight f) Once a month
g) Less than once a month
5) Would you like too cook from scratch more regularly?
Yes No
6) What would prevent you from cooking from scratch more regularly? (can pick more than one)
a) Lack of time b) Don’t enjoy it c) Don’t know many good recipes
d) Lack of confidence in the kitchen
e) Buying the ingredients is too expensive
f) Buying all the ingredients takes too much time & effort
g) I’m happy with the amount I cook from scratch
Other………………………………………………………………………………………
7) If you use a recipe to cook where do you usually get it from? (can pick more than one)
Cookbook Magazine Internet TV program From a friend or relative
8) What do you think to the idea of a product which would help you do the following: please number the features from most important (1) to least important (7)
a) Find a recipe based on your preferences, the time you have to cook, the ingredients you have available, the expense of the ingredients needed.
b) Tailors recipes to the number of people being served.
c) Provides you with the nutritional information of each recipe.
d) Provides personal nutritional guidance for each user.
e) Provides easy to follow cooking instructions with timer assistance.
f) Purchase ingredients for selected recipe/s automatically online.
g) Creates varied meal plans (omitting recipes / ingredients you don’t want) to make a nutritionally balanced diet.
Any other features you would like to see on the device?
………………………………………………………………………………………………
………………………………………………………………………………………………
10) Would you be interested in purchasing a product like this if they were available?
Definately Possibly Not sure Probably not Definitely not
11) What would be the maximum you would be willing to spend on this kind of product?
£10 – £30 £30 - £60 £60 - £100 £100 - £150
£150 - £200 £200 - £250 £250+
Thank You :lips:
