Didn't realize they spoke French in Wisconsin.
Anyway, it is a 6-month-plus aged blue made from buttermilk, and I think it's every bit as good as Maytag, at about 1/2 the price if you shop around on the 'net.
Discovered it a local farmers' market from a lady who sells a variety of Wisconsin cheeses. She gets $25/lb, but direct from a producer it's more like $14. They won't ship it ground if you're more than two days away, but I'm close enough, so the freight isn't too bad- adds about $2/lb. Air is probably more.
It's creamy, tangy, and I'm totally addicted after two small wedges! Ordering a 3-1/2 pound half-wheel tomorrow.
Try it, you'll like it.