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2,381 Posts
A couple/three thoughts.
Hiring- Step one- everyone has to fill out an application. The last waitress I hired immediately after filling one out asked why I didn't need to interview her. My reply was, This job is all about you following my simple instructions. My first instruction when you called was to show up and fill out an application. You did that without discussion or questions. You walked in the door clearly dressed to be presentable like you care about your appearance and the impression you give.. Now I know you can read, write, follow instructions and have some self respect.
2. Attacting business- Work hard at making a good product offered at a fair price in a welcoming environment. Word gets around, especially now with social media. If you are providing what people want with great customer service, they will show up.
This can be tricky if you are not completely and brutally honest with yourself. You might think, "what this area needs is a great pizza. I don't see any one selling pizza" only to find out no one is selling it because in that area no one wants pizza. Substitute any product/practice you like in this scenario. So if it doesn't sell, stop selling it. Or "No one minds waiting twenty minutes for good food". Maybe they do. And on that note....
2A- go through your business like an actual customer from start to finish. Be especially aware of your own biases. What issues would you have with the place as a customer? Other people likely have the same ones.
3. I'm against discounts of any kind. Foodservice is tough enough without selling yourself short from the start.
4. If you don't already have one, the bank will set up a sales tax account for you. Use it. Not paying taxes is an incredibly stupid reason to go out of business but it happens all the time. It is not now nor ever will be your money to use for repairs or payroll or anything else. Set it aside in the account every deposit.
Hiring- Step one- everyone has to fill out an application. The last waitress I hired immediately after filling one out asked why I didn't need to interview her. My reply was, This job is all about you following my simple instructions. My first instruction when you called was to show up and fill out an application. You did that without discussion or questions. You walked in the door clearly dressed to be presentable like you care about your appearance and the impression you give.. Now I know you can read, write, follow instructions and have some self respect.
2. Attacting business- Work hard at making a good product offered at a fair price in a welcoming environment. Word gets around, especially now with social media. If you are providing what people want with great customer service, they will show up.
This can be tricky if you are not completely and brutally honest with yourself. You might think, "what this area needs is a great pizza. I don't see any one selling pizza" only to find out no one is selling it because in that area no one wants pizza. Substitute any product/practice you like in this scenario. So if it doesn't sell, stop selling it. Or "No one minds waiting twenty minutes for good food". Maybe they do. And on that note....
2A- go through your business like an actual customer from start to finish. Be especially aware of your own biases. What issues would you have with the place as a customer? Other people likely have the same ones.
3. I'm against discounts of any kind. Foodservice is tough enough without selling yourself short from the start.
4. If you don't already have one, the bank will set up a sales tax account for you. Use it. Not paying taxes is an incredibly stupid reason to go out of business but it happens all the time. It is not now nor ever will be your money to use for repairs or payroll or anything else. Set it aside in the account every deposit.